About Us
Andromeda Marketing (the company) is a company dedicated to high productivity, knowledge based customer acquisition and retention services. It focuses on customer satisfaction through a sale or service transaction on behalf of its clients.
There are two divisions of Andromeda viz: Customer Acquisition and Customer Retention. In each of these Andromeda serves some of the leading players in different verticals.
From the point of view of vertical specialization, Andromeda has developed special skills in Financial Services, Mobile Telecom, Media and Real Estate. The fundamental business model of andromeda is based not on being another body shop or BPO, or eve being a Knowledge Processing Outsourcing (KPO) service, but a front end value adding model that can only be termed as a Marketing Process Outsourcing service (MPO).
The company has been a leader in its chosen business for more than a decade and has long term client contracts that have given it a robust market presence and market share in the domestic Customer Acquisition and Retention Industry.
Andromeda marketing Limited is today uniquely positioned to offer a complete solution to all the direct contact needs of a client. As the largest Direct Sales agent for Citibank and the largest Customer services partner of Hutch Telecom it has proven credentials and leadership.
In customer acquisition, Andromeda boasts of a well trained field force in the top 5 metropolitan cities of India, Mumbai, Delhi, Pune, Chennai and Bangalore.
Andromedas automated telemarketing systems also ensure that the 150 telemarketing stations continuously provide accurate feedback to their clients. It has the capacity to provide customized reports made possibly by the fact that the entire system for telemarketing is driven my tailor made software for each client.
The company has its own self generated and continuously updated and used database of over half a million upper and upper middle class prospects for financial and consumer durable products.
The vintage of supervisors as well as several of the executives within Andromeda is in excess of 5 years, thus assuring a client the shortest possible turnaround time in setting up a new direct operation in north, south or west India.