Why Andromeda?
- Andromeda Marketing Pvt. Ltd. (AMPL) defines a new evolution in the business process outsourcing industry viz. Marketing Process Outsourcing (MPO).
- The MPO concept is different from the usual BPOs in that it focuses on the front end of the business client Acquisition and retention. Unlike the BPO/KPO segments where the focus is on cost reduction at the back-end of clients business (and therefore their bottom line), AMPLs MPO model is different because it adds value and delivers efficiency to its clients top line. It is hence profitable and sustainable.
- The AMPL business model has a natural de-risking system since it does not depend on the classical call center based organization structure. It uses both personal as well as voice based programs to acquire and retain customers.
- AMPL develops and delivers total client solutions in areas of its greatest specialization viz. financial services and telecom. Its growth plans include adding more such verticals to its product
- AMPL has a 15 year long experience of building client businesses through dedicated client and customer management terms.
- AMPL employs over 2700 customer acquisition and retention specialists, and a HR process that has ensured that there has been no industrial relations issue in its entire history